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Message from the MD

"If you don't dare to begin, you don't stand a chance of getting there."


What started off as an idea on the design board, soon materialized into UAE’s first ever Big Box concept that revolutionized the industry with its knowledgeable and friendly staff providing exemplary service coupled with the widest range in consumer electronics.

With the 1st store opening in 2005, there has been no looking back! With 26 stores in UAE and stores in Bahrain, Oman and Qatar at present, I feel proud of the Sharaf DG family, where each and every member has been responsible for the success of Sharaf DG!


What sets us apart?


With over 25,000 different electronic products and accessories from reputed international brands to choose from, our prime focus remains ‘enhancement of customers’ lifestyle!’

Continuous improvement and innovation in our stores, has led to over 1 million customers visiting Sharaf DG stores every month.

We have been proud to serve the community and have received numerous awards for our work, which would not be possible without the support of our customers, vendors and partners.


What do we plan for the future?


Our dreams have only grown along with each new store launch. Our next challenge is to become ‘The Electronic Destination of the Middle East’ by 2015.

Hope you continue having a great shopping experience at Sharaf DG.

Happy Shopping!!